We upgraded your Facebook pixel to improve retargeting (iOS related).

We’ve been working on ways to send data to Facebook with Apple’s privacy decisions in mind. As a result, we just launched a big upgrade to your landing pages to help improve your advertising ROI.

Normally, when your fan clicks on an ad, they load a pixel image from Facebook that lets Facebook make the connection that the fan is the same person that clicked on your ad. However, some browsers (like Safari) block this image from loading. The new ArtistHub upgrade allows ArtistHub to send data directly from ArtistHub to Facebook instead of relying on your fan’s browsers, bypassing these issues.

By setting up an Access Token with your pixel (available on your Tracking Pixels page), you’ll start sending more data back to Facebook, allowing them to make better associations. The end result: accurate metrics with stronger audience discovery and retargeting performance.

We're working on our official Support Portal which will have a picture guide on how to set this up, but here's the quick how-to in the meantime:

2.1) Open up Events Manager and select the right pixel:
https://business.facebook.com/events_manager2

2.2) Click Settings, scroll down and click "Create Access Token"

2.3) Go through steps and click "Generate Access Token"

2.4) Open up the Tracking Pixels page (https://artisthub.io/links) on ArtistHub, and paste the newly generated token into the associated Access Token section.

2.5) If you have multiple pixels, double check your access token is associated with the correct pixel.